CE25 Specialty Award

Wunderman Thompson

Gaming for Good: What We Learned by Bringing the Red Cross to Fortnite
3 tips for engaging the community for social impact
by Jason Brush
How BT Sport Upended Football by Using A.I. to Script the Entire Premier League Season
Why we generated data we knew everyone would hate
by Richard Morgan and Christopher McKee
Red Cross Is Using Fortnite to Get Gen Z Into Lifesaving Mode
Including the first-ever Fortnite Peace Prize
by Angela Natividad
A Memorial Island, Built in Fortnite, Honors Canada's War Dead
Wunderman Thompson targets gamers
by Tim Nudd