That’s the silliest flex
Plus: The Four Seasons and Carlos Alcaraz: My Way
Plus KFC and more of the week’s best work from Europe
Plus: The Four Seasons and Carlos Alcaraz: My Way
With Nonnas, Eddington and the latest chapter of Tron
It’s a brand-tastic take on ‘Go Your Own Way’
Playing against type, clearly
Co-promotions are a 2-way street
It’s a brand-tastic take on ‘Go Your Own Way’
It’s all about building novel experiences to stoke fan engagement
Her chillest remake yet?
by
Amy Corr
Stunning images have begun appearing worldwide
Billy Idol! Paul Stanley! Gwen Stefani! AI agents, too!
Brands should amplify artists’ messages, not overpower them
Their gamesmanship comes to the fore in funny ads about books and acting
From Droga5, David Fincher & Romain Chassaing
Medieval amusement from Tommyinnit, EYstreem, Leenda Dong
There’s a stunt planned, so stay tuned
by
Amy Corr
Barbarian bares it all, save for some strategically placed rose petals
And paying it forward for women in advertising over age 50
From the director of Sony’s classic ‘Balls’ commercial
Plus: Velux, Waitrose and more from Europe
by
Amy Corr
700 of 5,000 covers appear
BBH leaned into classic works of art
The art of the mural is evolving with advances in paint technology
Vincent Bal is a ‘Shadowologist’
Posters show the damage pests can cause in homes
Growing older is her superpower
Poster House will celebrate his work for David Byrne, Charli XCX, Arcade Fire and other acts
The Peloton instructor and motivational speaker kept the crowd energized
The last 5 years have been a whirlwind of growth
Diss the competition, why doncha?
New production company leads the charge
Translation floods the zone with stars
Celebrating his dramatic win on Sunday
‘We’re all on the same team, and rooting for the same team’
Mischief stages freaky ‘genre reveal’
But still satisfies our thirst for fun
There’s a seven-minute movie, too
Now, maybe they’ll let him in the NFL Hall of Fame